PAY WHAT YOU CAN AMBASSADOR TERMS & CONDITIONS

Pay What You Can Creative-Services Scheme

1. PARTIES

1.1 Akta Photography Ltd, a company incorporated in England & Wales (company no. [●]) whose registered office is at [●] (“Akta”, “we”, “us”).
1.2 Affiliate – the theatre company, producing organisation or other business entity that signs these terms (“Affiliate”, “you”).

Each party confirms it is trading “in business on its own account” and is responsible for its own taxes, insurances and regulatory compliance.

2. PURPOSE AND OVERVIEW

The parties wish to make Akta’s “Pay What You Can” (“PWYC”) Headshot, AktaReel, VoiceReel and SongReel services more accessible to performers. In return for the Affiliate’s promotion of the scheme, Akta will pay a commission and publicly acknowledge the Affiliate’s productions in accordance with this Agreement.

3. DEFINITIONS

“Eligible Application” – an online application that:
(a) is submitted via the Affiliate’s unique referral link or code;
(b) is fully completed; and
(c) includes a live professional casting profile (Spotlight, Mandy, Backstage or equivalent).

“Commission” – £5 + VAT (if applicable) per Eligible Application, capped at £500 + VAT per calendar month.

4. AFFILIATE OBLIGATIONS

The Affiliate shall:

Obligation                                           Detail

4.1 Promotion                                     Promote PWYC in show programmes, e-mails, websites, social media and venue materials using                                                               the assets supplied by Akta. All digital posts must carry a clear disclosure, e.g. “Ad – Partnered                                                                 with Akta Photography”, to comply with the UK CAP Code.

4.2 No alteration                                 Use Akta’s brand assets exactly as provided and obtain written consent before any alteration.

4.3 Referral link/code                         Display the unique link or code prominently and only in the approved form.

4.4 Application guidance                   Inform performers that a valid casting profile is a mandatory field and that re-application for the                                                                 same service is not permitted within three (3) months.

4.5 Records                                        Keep reasonable records of promotional activity and supply evidence to Akta on request.

5. AKTA OBLIGATIONS

Akta shall:

Obligation                                               Detail

5.1 Creative services                              Deliver PWYC sessions to each Eligible Applicant, subject to operational capacity limits in                                                                          clause 6.4.

5.2 Commission & payment                   Track Eligible Applications, issue a report to the Affiliate within five (5) working days after each                                                                    month-end, and pay the Commission by BACS within fourteen (14) calendar days thereafter.

5.3 Sponsorship acknowledgement       Promote the Affiliate’s current or forthcoming productions on Akta’s social channels (subject to                                                                    space and scheduling availability).

6. OPERATIONAL RULES

6.1 Monthly cap 

Commission is payable on the first 100 Eligible Applications received in a calendar month.
6.2 Queueing 

Further Eligible Applications will be held on a waiting list and carried forward to the next month in order of receipt.
6.3 Re-application window 

An individual performer must wait at least three (3) months before re-applying for the same PWYC service.
6.4 Capacity limit 

Booking for Akta services is subject to availability.

6.5 Coupon Expiry

When accepted, if the PWYC coupon expires before applicant books in, the coupon is void. 

7. FRAUD & SUSPENSION

7.1 Akta may suspend Commission payments immediately upon reasonable suspicion of fraud, duplicate submissions or other misconduct.
7.2 Akta will investigate within ten (10) working days and share its findings.
7.3 If fraud is confirmed, Akta may terminate under clause 10 and withhold unpaid Commission attributable to the fraudulent activity.

8. DATA-PROTECTION COMPLIANCE

8.1 Each party acts as an independent controller of any personal data it processes.
8.2 The Affiliate shall direct applicants to Akta’s PWYC Privacy Notice, which explains the lawful bases (Article 6(1)(a) consent and, for  applicant data, Article 9(2)(a) explicit consent), retention periods and data-subject rights.
8.3 Neither party will transfer personal data outside the UK without appropriate safeguards under UK GDPR Chapter V.

9. INTELLECTUAL PROPERTY & BRANDING

9.1 All Akta trade marks, logos, photographs and video footage remain the sole property of Akta.
9.2 The Affiliate is granted a non-exclusive, royalty-free licence to use those assets solely for the purposes of this Agreement and strictly in accordance with Akta’s brand guidelines.
9.3 Either party may revoke the other’s licence to use its IP on written notice if usage is, in its reasonable opinion, damaging or misleading.

10. TERM, TERMINATION & SURVIVAL

10.1 Term                                               This Agreement starts on the date of last signature and continues until the last performance of the                                                          Affiliate’s production or until terminated.
10.2 Termination for convenience         Either party may terminate on seven (7) days’ written notice.
10.3 Termination for cause                    Either party may terminate immediately by notice if the other: (a) commits a material breach                                                                       and fails to remedy it within seven (7) days of notice, (b) enters insolvency, or (c) is guilty of                                                                       fraud or serious misconduct.
10.4 Survival                                         Clauses 5.2, 6, 7, 8, 9, 11 and 12 survive expiry or termination.

11. LIABILITY & INSURANCE

11.1 Cap                                               Each party’s total aggregate liability in any twelve-month period is limited to the higher of (a)                                                                       [£6,000] or (b) the total Commission paid in that period, except for death or personal injury                                                                         caused by negligence, fraud or any liability that cannot legally be limited.
11.2 Insurance                                      Each party will maintain at least [£2 million] public-liability insurance (or local equivalent) and                                                                     provide evidence on request.
11.3 Indemnity                                      The Affiliate indemnifies Akta against losses arising from the Affiliate’s breach of advertising-                                                                       disclosure or data-protection obligations.

12. MISCELLANEOUS

12.1 Force majeure                               Neither party is liable for failure caused by events beyond its reasonable control.
12.2 No partnership                              Nothing creates an agency, joint venture, employment or partnership.
12.3 Entire agreement                           This document supersedes all prior discussions and may be amended only in writing signed by                                                                 both parties.
12.4 Governing law & jurisdiction         This Agreement is governed by the laws of England and Wales and the courts of England and                                                                   Wales have exclusive jurisdiction.
12.5 Counterparts                                 This Agreement may be executed electronically and in any number of counterparts.